Cox Farms’ greenhouse-grown fruits and vegetables prove that fresh food doesn’t have to travel across the country to reach people’s homes. With a multinational network of climate-resilient indoor farms located near major cities, produce from our store brands, BrightFarms and Mucci Farms, can arrive on grocery shelves in as little as 24 hours after harvest.
Cox Farms’ approach to building a more resilient food system is now featured in an episode of Georgia Grown’s “Fork in the Road,” a public television series that highlights the farmers, innovators and businesses bringing local products to communities across the state and beyond.
In the episode, Cox Farms president Steve Bradley and head grower Mariana Robles offer a behind-the-scenes look inside our state-of-the-art BrightFarms greenhouse in Macon, Georgia. From automated production systems to hydroponic growing and water recycling, they explain how Cox Farms’ technology and thoughtful agricultural practices help streamline the journey from seed to shelf and deliver leafy greens across Georgia and the Southeastern US.
“We are excited to feature Cox Farms on A Fork in the Road,” said Matthew Kulinski, director of marketing at the Georgia Department of Agriculture and the series executive producer. “The Cox name has deep roots in Georgia, and with its first farm in the state, Cox Farms is bringing cutting-edge technology and innovation to Georgia agriculture. Their story perfectly reflects our mission to connect consumers with the people, products and innovations shaping the future of agriculture in our state.”
As the largest greenhouse operator in North America, Cox Farms is helping make healthy, flavorful fruits and vegetables more accessible year-round, regardless of season or climate. By growing safely indoors close to major population centers, Cox Farms provides a more consistent food supply while satisfying shoppers’ demand for locally sourced options.
“These greenhouses allow us to grow lettuce in Macon, GA, close to where it’s going to be consumed, versus having to grow it all the way across the country and shipping it in the back of trucks,” Bradley said. “[We’re] able to offer that freshness and that shelf life to our customer versus spending its life in the back of a truck.”
Owned by Cox Enterprises, a multi-generational family-owned business, Cox Farms reflects the company’s commitment to improving people’s lives and the health of the planet. “One of the things that’s really important to Cox is leaving the world a better place and making a positive impact,” Bradley said.
How to watch
Cox Farms’ segment on “A Fork in the Road” premiered Monday, Oct. 26, on Georgia Public Broadcasting. Check your local station schedule to view the episode. It will also be available to stream on GPB.org and PBS.org.
Explore more news from Cox Farms here.
